Exhibitor Showcase:  Industry Trade Shows

California Spring Trials

 

2022 CAST Dates Set .... March 30 - April 3

by: Great American Media Services & Greenhouse Product News- GPN
 
Preparations for the 2022 California Spring Trials are underway as the premier breeder trade event is set to take place Wednesday, March 30 through Sunday, April 3, 2022.

The breeding companies participating in California Spring Trials gathered at the Cultivate show in Columbus, Ohio last week to discuss the future of the event. Prior to the meeting, a survey was sent to CAST attendees from 2019 and 2021. Survey members were asked their preference on timing as well as the styles of displays, among other things.

More than half of the surveyed respondents who attended 2019, but did not in 2021, replied that the summer dates did not work for their schedule. And 38% mentioned that COVID-19 precautions kept them from traveling. For those that did attend, 75% preferred the traditional marketing displays, while 25% preferred the newer in-ground displays found at many breeding locations. Overall, 67% of all respondents preferred the traditional spring dates over summer.

A group of 20 companies comprised of breeders and brokers met at the Cultivate show to determine the dates for the next two years, which both fall on week 13, with plenty of space from the Easter holiday.

2022: Wednesday, March 30 – Sunday, April 3

2023: Wednesday, March 29 – Sunday, April 2

Guests who plan to attend the 2022 California Spring Trials will need to make their reservations with each site individually. Event contact information including site details will be found at 2022CAST.com.

 


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